I’m changing the way I run my email list. Some of you won’t like it. If
that’s you, I’ve made the unsubscribe button as obvious as possible.

Now, the change:

Facebook and YouTube and things like them are, what we call in the
business, ‘platforms’. People stand on the platform and share things with
their audience. Most of this is memes and baby photos and inside jokes for
friends and family.

If someones shares enough things that p…